Brand Building Boot Camp - 19th Jan 2023

Learn the foundational in-depth secrets of building a brand that stands the test of time.

Key concepts that will be covered in detail:-

1. IN-DEPTH PSYCHOGRAPHIC TARGETING - Target the right customers to sustainably grow your business and optimize long-term customer value

2. EMOTION + LOGIC + UNIQUE INSIGHT GENERATION - Create deep and meaningful customer connections to differentiate and grow your business

3. ALIGNING BRAND GROWTH AND BUSINESS GROWTH - Step changing your perspective to grow a brand vs. just growing a business to drive maximum impact and value

4. END-TO-END CUSTOMER MAPPING FOR SUSTAINABLE GROWTH -  Deliver seamless end-to-end customer experience in our hyper-connected world to tap into new sources of growth

5. KEEPING YOUR BRAND PROMISE - Staying true to the authenticity of your brand whilst navigating the ups and downs of your business

6. STAYING RELEVANT DURING TOUGH TIMES - Reframing value (beyond pricing levers) to demonstrate added value and drive customer loyalty during a recession

Get ready to participate fully during this highly interactive workshop, learn and apply powerful concepts, and grow your brand and your business!

All the best,

George Eapen.